You don’t know your competitors well enough.
Let’s fix that.
Aqute is the only competitive intelligence agency for B2B SaaS.
Competitive Intelligence Services
300+
clients
2,000+
competitive intelligence projects
1,200+
competitors analyzed
40+
countries researched
You can only outsmart your competitors if you know what they’re up to
Competitive intelligence helps you win
Stronger sales proposals — know what they’re saying, so you can tell your own story better
Targeted pricing — we’ll tell you their pricing, you can pick holes in it
Effective product development — know how you compare, so you can invest in the right areas
Here’s how we do it.
DEFINE
Let’s agree what you need
Week 1
We’ll work with you to define what you need to know. Do you want your competitor’s pricing, their customer lists, their feature table? And how is this information going to be used?
FIND
We’ll go and get answers
Weeks 2-4
Aqute will use primary research fieldwork in the competitor’s ecosystem. Their customers. Their resellers. Their employees. We may use B2B mystery shopping.
Prepare for a game-changing understanding of your competitor.
ALIGN
Spread the gospel
Ongoing
As you build your battlecards, and plan your marketing or your product roadmap, we will be on standby to help you deploy your shiny new array of insights.
Go on, reap the benefits.
“Amazing work. Our competitors clearly laid out, and all our questions answered.”
— Director of Product Management, Coursera
Competitor research for your role
Whatever your role, competitive intelligence will help you win.
Sales
Competitor intelligence will empower your sales teams to win more deals
✓ Competitor pricing
✓ Competitor sales pitch
✓ Competitor customer lists
Marketing
Dissect competitor marketing campaigns to improve your own marketing strategy
✓ Competitor messaging
✓ Competitor features
✓ Competitor pricing
Product
Empower product managers with competitor product breakdowns
✓ Competitor features
✓ Competitor pricing
✓ Competitor roadmap